The platform is rolling out a fresh option that allows them to lessen the amount of AI-created videos appearing in their timelines. This move comes as the platform disclosed that it now features over 1 billion AI videos.
Trial and Implementation
The update is undergoing trials over the following weeks before a widespread rollout. This advancement coincides with a rise in AI-generated material, fueled by recent video-generation tools.
The Broader AI Trend
It has been noted that nearly 10% of the fastest-growing video streams on a competing service exclusively feature AI-generated videos. A large amount of this material is considered low-quality AI content, a phrase for substandard, mass-produced content that is often nonsensical or surreal.
Based on user feedback that many people appreciate content created using AI tools, including AI artwork to science explainers, and we intend to provide users the option to increase or decrease of that, depending on their own likes,” commented a company executive.
Volume and Proportions
The platform shared that there are presently 1.3 billion videos on its app labeled as artificially created. In total, over 100 m videos are uploaded to the app every day, making clips made by AI a relatively small percentage of its complete catalog.
User Control Features
Members will be able to reduce or increase the level of artificial media they view by using the “manage topic” feature in the app and selecting AI-made media. Other topics that currently be adjusted under the filter encompass politics, fashion, aesthetics, and choreography.
AI Disclosure Rules
Its rules oblige users to identify lifelike AI-generated content, and it bans malicious deepfakes of public figures or crisis events. Any believable AI video that is not labeled can be deleted under its user guidelines.
Furthermore, the platform will henceforth attach an AI-generated label to content made using its proprietary AI systems, or flagged by an industry-wide initiative for identifying AI-generated material. This step is intended to deter users from trying to bypass the labeling process.
Educational Initiatives
The company is also establishing a $2m AI literacy fund for specialists and institutions to create educational content about responsible artificial intelligence. This project will benefit educational bodies focused on educating computer science.
Moderation Strategy
TikTok has defended its moderation strategy, during discussion over proposals to lay off a large number of review team members in the UK. It is set to cut a significant number of roles in its content moderation department in London, with worker representatives and internet security professionals raising concerns that people are being substituted by AI moderation.
A trust and safety lead explained that staff-based oversight would still have a role, but artificial intelligence can protect employees by removing the most graphic content prior to it has to be seen by people. The company announced a significant reduction in shocking and graphic content handled by human moderators over the previous year due to the use of its machine learning processes.
“We think that it’s essential to integrate staff and AI to keep the platform safe,” the executive stated. “We’ll have humans as integral to the approach, but we additionally believe it’s highly necessary to reduce exposure to unsafe media as rapidly, which is why a extensive automated help is making a difference process content quickly.”
